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Company: Wendy's Pricing

Category: Other

Wendy's Pricing

I regularly visit the 156-2618 location, on Sunrise, and have been searching for your rationale used in setting your menu prices. Specifically, if I purchase a classic Single combo I pay $3.69. For $1.00 more, or $4.69, I can make it a Double. For $.40 more, or $5.09, I can make it a Triple. On the other hand, If I choose not to get the combo, the Single will cost me $2.49. If I choose to Double it, I pay $.76 more, or $3.25. If I choose to Triple it, I pay $1.04 more, or $4.29. Maybe I am missing something here, but it appears to me, that the extra patty can cost me anywhere from $.40 to $1.40. This may make sense to you, but it sure doesn’t to me.

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