Nick Jr. advertising

Portland, Maine

My child was home sick and watching Dora the Explorer on Nick, Jr.

She enjoys the shows (so do I.) In between Dora shows, many

advertisements ran, mostly appropriate for the age of the child and

time of day (11:56 am) However, an ad came on for HD movies on Demand

from Time Warner Cable for the movie "JackAss." Not only is the title

inappropriate for this age group, but the trailer itself was

inappropriate also. I was surprised that this would occur during the

time slot meant for preschoolers. I contacted Time Warner and they

told me that the networks chooses when and where to put

advertisements. Pretty ridiculous and insensitive on the part of

Nick, Jr and the Nick network.